Toobydoo is a new childrenswear lifestyle design label based out of New York. The clothing is meant for the "young explorer". The designs are urban, sophisticated yet playful and comfortable. You can find them in select boutiques or you can shop online. Think Crewcuts meets Brook Brothers kids with a touch of Mini Boden. Check out that shirtdress with the grosgrain ribbon belt... adorable. I don't know about you but I'm sold!